Yamaha Music are currently one of the world’s leading brand in woodwinds, brass, string instruments, guitars, pianos, keyboards, percussion as well as Hi-Fi and Audio products. Beginners, students, professional and famous musicians trust the Yamaha brand and have been loyal to the reliability and exceptional sounds of their instruments and equipment for years. I will take a closer look at the development and growth of this incredible company from its very origins to today.
A brief Yamaha timeline:
1887 Torakusu Yamaha builds his first reed organ
1897 Nippon Gakki Co., Ltd. (current Yamaha Corporation) is established with capital of 100,000 yen
1900 Begins production of upright pianos
1949 Lists its shares on Tokyo Stock Exchange
1954 Establishes Yamaha Music School and holds pilot classes
Produces its first HiFi player (audio product)
1955 Establishes Yamaha Motor Co., Ltd. (Splits off the motorcycle division)
1958 Begins production of sports equipment
Establishes first overseas subsidiary in Mexico
1959 Begins production of electronic organ
1960 Establishes Yamaha International Corporation (current Yamaha Corporation of America)
1962 Begins recreation business
1964 Begins production of lifestyle-related products
1965 Begins production of wind instruments
1966 Yamaha Music Foundation is established
Expands into Europe with the founding of Yamaha Europa GmbH, in West Germany
1968 Issues shares at market price for the first time in Japan
1971 Begins production of semiconductors
1987 Changes company name to Yamaha Corporation to mark the 100th years in business
2002 Establishes Yamaha Music & Electronics (China) Co., Ltd.
Establishes Yamaha Music Holding Europe GmbH (current Yamaha Music Europe GmbH)
2005 Acquires Steinberg Media Technologies GmbH
2007 Establishes music entertainment business holding company
2008 Acquires L. Bösendorfer Klavierfabrik GmbH
Acquires NEXO S.A.
2010 Renews Yamaha Ginza Building, a complex including shopping area, concert hall, music studio etc.
Transfers shares of the lifestyle-related products subsidiary
Completes integration of Japanese piano factories to Kakegawa
2012 Completes integration of Japanese wind instrument factories to Toyooka
125th years in business (October 12th)
Although Yamaha have been growing and developing their brand for over 125 years, it seems like a short amount of time to achieve the level of astonishing success they have. From lifestyle products, motorbikes to manufacturing every popular instrument, they consistently produce great quality items that are used by students as well as famous artists all over the world. Here at Normans, we are proud to stock Yamaha products as we are confident our customers will not be disappointed with the quality and durability of Yamaha instruments. Check out this great timeline of the history of instruments made by Yamaha throughout the years and see how your favourite instrument has developed: